Employment
September 2006 - April 2007: AvenueA-Razorfish
- Group Creative Director, San Francisco. Responsible for operations of 20 person Creative Department.
- Client leadership on several accounts including Visa, Breville, WaMu, Ancestry.com.
- Worked with cross-disciplinary teams to improve creative process integration.
May 2006 - August 2006: FilmLoop
- Creative Director, leading creative support for business development and advertiser pitches.
- Led redesign and re-launch of FilmLoop.com.
- Developed creative strategy in support of key partner initiatives.
Sept. 2002 - May 2006: Cleary & Partners
- Partner and Creative Director, of an integrated marketing agency, leading creative engagements for all clients.
- Clients included PGP Corp., Montalvo Arts, Trufina, Goodmail Systems, BabyCenter.com, WildlifeDirect.org,
GreenPoint Mortgage, Nanosys Inc., and FilmLoop.
- Played key role in developing the concept of an internet model for directed giving utilized by WildlifeDirect.org,
where African Parks list specific needs to support their conservation efforts, and individuals can donate directly
to those needs.
May 2002 - Sept. 2002: Freelance
- Developed strategy and concepts for Internet branding, customer acquisition and retention for Dockers.com,
PG&E.com and Motorola.
- Developed content strategy for Leapfrog.com, Franklin Covey, Motorola and Del Monte.
- Developed branding and naming recommendations for Macromedia.
November 2001 - May 2002: Pearson Branded
- As an Agency Director, won and managed $2.5M integrated marketing contract with Hewlett Packard.
June 1999 - November 2001: Edgewood Creek, Inc.
Co-Founder, SVP Brand/Market Development for a startup wholesale services company for gourmet retailers.
- Directed the product strategy of the first wholesale internet product exchange model for gourmet retailers.
- Directed staff of 24 across marketing, PR, Web and operations.
- Named by Gourmet News, the leading industry publication, as one of the “twenty people under the age of
forty” who are changing the gourmet retail industry.
June 1999 - June 2001: SCU
- Occasional guest lecturer on Marketing, Branding and Start-up business at the Center for Innovation and
Entrepreneurship of the Leavey School of Business at Santa Clara University.
September 1996 - June 1999: CKS|Partners
- Developed and directed brand teams on $30M integrated campaign for Macromedia.
- Directed branding positioning and creative teams for Go.com, Disney, Silicon Graphics, Macromedia,Logitech,
and Network Solutions.
- Directed creative teams and drove award-winning customer loyalty-building campaigns for Timberland,
Nestle’ and Disney.
- Led team that launched Carnationbaby.com for the Nestle’ Corporation. This effort won a 1998 Cannes
International Advertising Festival Cyberlion award for community building.
September 1995 - September 1996: Hodskins Simone and Searles (Publicis Dialog)
- Creative lead on the AMD, Fluke and Artisoft advertising, marketing and branding accounts.
June 1994 - September 1995: CKS Partners
- Named and developed the brand for Excite.com
- Creative lead on Compton’s New Media account.
March 1992 - June 1994: Advertising Writer
- Wrote marketing collateral and advertising for Oral-B, Fuji Medical Systems, Alaskan Seafood Council,
Breyer’s Ice Cream.
January 1988 - March 1992: Stanford University Medical School, Neurology dept.
- Managed and supported four neuro-research graduate projects.
- Co-authored two research papers on the etiology of epilepsy.
Education
December, 1987: Bachelor of Science degree,
Dual-major in Psychology and Biology from UCLA.
Outstanding Creative Director/Writer
with award-winning agency and corporate experience.
Resume:
John is a familiar face to many in Silicon Valley's executive and creative communities, with a reputation for delivering great work based on a company's greatest strengths. John is known for helping companies choose the right voice, look and feel, by using or recognizing the most compelling aspects of each brand.
Previously a Creative Director at AvenueA-Razorfish, Cleary&Partners, and CKS|Partners, John directed integrated campaigns for Go Network, Real Names, Silicon Graphics, Macromedia, Dockers, Applied Materials, Network Appliance, Xircom and the Billy Graham Crusade - (hopefully he earned some good points on that one). John has also won Addy, One Show, Icon, and Cannes International Advertising Festival awards for his work.
Talents & Skills
Award-winning marketing and brand campaign development.
Strategic vision in defining, positioning and managing consumer
and technology brands.
Experienced leader who has built and managed talented, strong
and loyal teams across business, marketing, creative and
engineering disciplines.
Exceptional written, oral and interpersonal skills.
Received Cannes Cyberlion, New York One Show Pencil
San Francisco Addy's Silver, Icon Gold Award and
Louis Armstrong Jazz Awards.
Go.com TV spot
Portfolio highlights
